How Do I Use Story in Non-Fiction?

Robert McKee discusses the differences between invention and interpretation as he tackles the tricky question of how to create a story when the ‘facts’ already exist.  


Quote of the Week:

“For real masters, stories are vehicles. They don’t tell stories to tell stories. They tell stories to create emotions.”

- Frank Daniel


Fall Seminar Dates

How Do I Get Over Writer’s Block?

Robert McKee gives advice and makes a recommendation. 


Steve Pressfield’s The War or Art is a necessary ally for anyone who has ever faced writer’s block. Robert McKee wrote the foreword for the book and is a long-time fan and friend of Pressfield. For members, Pressfield is featured in a lengthy Storylogue interview.


Quotes of the Week:

“To find the truth, make your own heart pound when you write.”

- Robert McKee

“Do research. Feed your talent. Research not only wins the war on cliche, it’s the key to victory over fear and it’s cousin, depression.”

- From Robert McKee’s Story: Style, Structure, Substance, and the Principles of Screenwriting

Article of the Week:

“Why Writers Are The Worst Procrastinators”

Megan McArdle explains the psychological origins of the writer’s habit of waiting (… and waiting, and waiting) to work.

Fall Seminar Dates

How Does Story Relate to Business?

Robert McKee has taught Story-in-Business all over the world. This quick clip from Brazil hints at some of the content of his one-day seminar.


Six Classic Errors in Business Story:

  1. Telling your story from the company’s view.
  2. Talking to the customer in the third person.
  3. Avoiding reality as way too “heavy”.
  4. Creating a gratuitious feel-good factor.
  5. Avoiding exact detail in the search for universality.
  6. Calling rhetorical exercises “stories” when they are only directed at the mental processes.


Featured Article:

Harvard Business Review: “Robert McKee on Storytelling That Moves People”

Why is persuasion so difficult, and what can you do to set people on fire? In search of answers to those questions, HBR senior editor Bronwyn Fryer paid a visit to Robert McKee, the world’s best-known and most respected screenwriting lecturer. Read more.

Fall Seminar Dates

Do the Principles of Story Apply when Writing for Children?

Robert McKee provides tips on how to adapt his teaching and principles for a younger audience.


Quotes of the Week:

“I am so clever that sometimes I don’t understand a single word of what I am saying.”

“We are all in the gutter, but some of us are looking at the stars.”

“The books that the world calls immoral are books that show the world its own shame.”

- Oscar Wilde

Featured Article:

“Why You Should Read Novels”

The script from a whole-school assembly given prior to World Book Day, 2014.

Fall Seminar Dates

Is Your Fictional World Believable?

Can fiction go too far? Robert McKee explains the key to credibility, whether your story stretches reality or exists in an alternate reality.


Quote of the Week:

“Fiction can show you a different world. It can take you somewhere you’ve never been. Once you’ve visited other worlds, like those who ate fairy fruit, you can never be entirely content with the world that you grew up in. Discontent is a good thing: discontented people can modify and improve their worlds, leave them better, leave them different.”

- Neil Gaiman

Featured Article:

“All Hail Dilemmas: Why Your Characters Need to Make Tough Choices”

Jan O’Hara shares some of the lessons she learned from Robert McKee’s STORY Seminar.

Where does ‘truth’ in story come from, if not from suffering?

And what constitutes ‘truth’ in story? Robert McKee explores how stories make meaning.


Quote of the Week:

“Suffering is no more drama than Happiness is. Happiness and Suffering  are the static states of emotion experience in which nothing changes. And if nothing changes nothing happens. And if nothing happens, there is no story.”

- Robert McKee

Goodreads Reviews:

We immensely enjoy reading these reviews of Robert McKee’s STORY: Style, Structure, Substance, and the Principles of Screenwriting. Even the ones that make us suffer a little.


How Do I Pitch a New Venture Using Story?

Everyone loves an underdog. Robert McKee explains the problem with traditional business pitches, and the advantages of demonstrating the challenges you face.



Quotes of the Week: 

“Business is a combination of war and sport.”

- Andre Maurois

“Once upon a time you went to war with products and services. Today, the stories we tell or fail to tell determine our destinies.”

- James McCabe


Featured article:

The Irresistible Power of Storytelling as a Strategic Business Tool

Fall Seminar Dates